PLS DO NOT ACCEPT IF YOU HAVENT STUDIED MANAGMENT AND ARE NOT FAMILIAR WITH ESG ISSUES (ENVIRONMENTAL SOCIAL GOVERNANCE)
I have attached the guide lines but the project is a 10-12 page research paper on a company, identifying environmental and sustainable issues and suggesting 3 recommendations to improve along with a business case for all three suggestions. Each suggestion and business case should be 1-2 pages, In the case of my company, taco bell for example, you must first research the industry and Identify the key ESG issues the industry faces. Then access their website for their sustainability report. After reading their various reports, I will provide the links, you must then identify what the brand finds as material, where they’re at currently in their goals, and then then finally indentify three areas they can improve upon and how they can do so. I suggest that you do Health and Nutrition, Waste Management, and emissions/ energy.
Yum Brands is not the best at sustainable practices, which is good for the sake of the suggestions. However, what the professor would like for you to do is to identify what the brand identifies as material issues. Usually sustainability reports include a materiality matrix, but I’m not sure if yum brands does. Currently the Links that I’d provide are YumBrands CSR reports off their website, I believe that this what they use. Regardless, if the compnay does not have materiality matrix this still something to identify as an issue, but I think they do
You should also benchmark the company to multiple competitors in itsindursty
Ie. Read chipotles report and see how they’ve been doing a better job in waste management through compostable paper packaging (not sure if true)
And then maybe compare stock prices to see that chipotles stock is preforming better and what this means to investors.
*note: taco-bell is owned by yum brands which also owns dominoes and kfc, so when looking at yum brands sustianability report. make sure you are able to Indetify when they are addressing taco bell*
* I will include a PDF that has a class presenation that followed the same guide lines and follows a materiality matrix*
Waste reduction and energy :
Yum barnds hub where you can find their reports on many issues and shareholders: