Week 4 Assignment: Competitive Analysis (PO4, CO4, ILO.B.SK.5, BIS.3, DL.4, AL.2)
For this assignment you will perform a competitive analysis. The goal is to expand your businesses competitive advantages; the benefits that your proposed business can offer the customer that your competition cannot provide.
Please include:
- What unique obstacles exist for your company?
- Review your top two competitors, explain:
- what markets or market segments the competitors serve;
- what benefits the competitors offer;
- why customers buy from them;
- as much as possible about their products and/or services, pricing, and promotion.
- Is there a service that customers want that they do not supply?
- How is your business going to compete with each of these companies?
This should be in a word document; At least three pages, APA formatted, Times new Roman 12 point font, and includes at least two references backing up your assertions.
Minimum 2 pages
Minimum 2 references
Do not submit an entire business plan
I have attached my previous 2 assignments to better help you understand what the bases of the business will be. this assignment has to go in line with last to papers . We are building a business plan step by step. Feel free to ask questions if need be. thanks