In this report I just need this point to be done, it’s about 450 to 500 words
and I will give u what I wrote for the other parts to help u.
Included Market size estimates – TAM and SAMB
Marking Rubric- Final Idea Report
Overall Report Presentation (15%)
Well presented, clearly articulated, free of spelling/grammatical errors,
Appearance of being written by a single author
Data or information assertions were supported by proper references in APA style
Included signed declaration of academic integrity
Included a summary, introduction, conclusions and references.
Followed page limit and format guidelines provided in the NVP overview.
Provides details of team member contributions
For Final Idea (85%)
Clearly articulated the specific, unique idea and pain point to the reader
Convinced the reader that the problem is significant and worth solving
Articulated the filter criteria/rationale for selecting this idea over others
Showed evidence that idea filters/feasibility were based upon the team’s own
values and experience.
Included well thought out business model using 9-point business model canvas
Included the Value Proposition Canvas
Used the “New Business Road Test” as a framework for analysis. Included Critical
Success Factors under the “team” domain.
o Complete New Business Road Test analysis using Seven Domains model.
o Provided evidence of industry research: e.g., competitors, size of the
Included Market size estimates – TAM and SAM (covered in class)
Provided a “Competitive test matrix” which shows how the benefits of your idea
compare with the rest of the industry
Minimum Viable Product. Describe what MVP you decided to use for customer
value testing, and how you arrived at that decision. Include a picture, screenshot,
Customer Validation report detailing real world feedback from 25 to 30 potential
customers. Use digital tools for outreach. Ensure you describe, and explain:
o Which customer segment you targeted,
o Your means for gaining validation using the MVP,
BUSI2800 Entrepreneurship (c) Tom Duxbury and Rowland Few
o What their responses were,
o What you learned from the customer validation exercise, and
o Your next step decision: move forward or pivot, in what way?
Used all course material presented to date as appropriate
Included an executive summary, introduction and conclusion. With clear next steps
and convinced the reader that the opportunity has potential for success