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Menlo Innovations: A New Approach to Workplace & Project – Part 1

According to given rubric table Answer the questions:
Case Study

Purkayastha, D., & Faheem, H. (2008). Menlo Innovations: A new approach to workplace and project management. IBS Center for Management Research.

Submission Instructions
  • Submission should be a maximum of 3 pages double-spaced (excluding title page and reference page) and should follow APA referencing style.
  • All submissions should be done through Turnitin with a similarity level of no greater than 15%.


Unit Case Study 1 will be marked in its entirety out of 100. The following rubric indicates the criteria students are to adhere to, and their relative weights to the assignment overall. Grades and/or feedback will be made available to students no later than one week after submission.

Activity/Competencies Demonstrated % of Final Grade
1. Application of Case Analysis Methodology/Content (60%)
a. Identified and clearly/concisely stated the problem, including the decision to be made within the context of the case. /10
b. Summarized the pertinent facts in the case to describe the background /10
c. Demonstrated a thorough analysis supported by evidence from the case. The analysis should be guided by the case questions and should apply course concepts. /10
d. Identified a viable set of alternatives to solve the stated problem and effectively evaluated the identified alternatives. /10
e. Recommended the most viable solution. /10
f. Defined a clear action plan. /10
2. Format and Writing (40%)
a. Included all components of report (title page, all 6 case study analysis methodology steps with headings, references page) /20
b. Spelling and grammar /10
c. APA formatting (title, headings, references)

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